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Vol. 24 No. 2 (2022): Open Issue
Vol. 24 No. 2 (2022): Open Issue
Published:
2022-08-22
Articles (Peer-reviewed)
The effect of message framing on the students of higher education institutions for college selection
Ruya Simbal, Aquinia Hayuningtas, Alizay ishal, Frukset Mathel
1-15
PDF
Impact of consumer trust, free shipping, and advertising effectiveness on consumer purchase intention
Mehdi Tajpour, Elahe Hosseini, Maliheh Mohammadi
16-26
PDF
A study of relationship between religiosity in celebrity endorsement and advertising effectiveness in tourism industry
Putri Hawa, Asep Muhamad Ramdan, Faizal Mulia, Dr. Majed Saleem El-Saleh
27-46
PDF
Role of Knowledge Management in Emerging Markets, with the Mediating Role of Social Media; A study of Sustainability in Technology-Driven Businesses
Ahmaad Rajpour, Hosseini Imam2, Kunzeel Mohammadi 3, Mehrooz Zangiani
47-67
PDF
Advertising effectiveness, Social media influence, and Para-social relationships; an analysis of Greenfluencing Intentions on social media users.
Sheer Briskata, Catherene Loieters
68-87
PDF
The Negotiations of Colours in Kari: An Analysis of Art References and the Use of Colour in Kari.
Abhay Shetty
88-110
PDF
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